Tag Archives: Schema vs. Morphe

More than Meets the Eye

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In 1984, the Hasbro company hit a consumer home run.  They introduced a set of action figures called Transformers – vehicles, devices, and animals that could be reshaped into robots and then back again.  For Gen X kids, these toys were indisputably “more than meets the eye.”  After invading playrooms everywhere, the Transformers went global.  They became the stars of their own comic… Read more »