Rekindling the Fire
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To listen to today’s reflection as a podcast, click here On Super Bowl Sunday 1999, a start-up company rolled the dice on a 30-second commercial. Monster.com, an internet site dedicated to connecting job-seekers with new jobs, hadn’t yet run a single advertisement. Those 30 seconds cost a whopping $1.6 million (which nevertheless sounds like a bargain compared to this Sunday’s half-minute price tag… Read more »