Tag Archives: Image of God

Work That Matters

      Comments Off on Work That Matters

It’s hard to overstate the sorry condition of Continental Airlines in the early 1990s. The company had twice faced bankruptcy.  A third financial disaster was looming.  Employee morale was abysmal. The airline ranked last in every measurable performance category.  Its stock had sunk to $2 a share. Continental’s advertising slogans during the previous two decades reflected marketing desperation:  The Only Airline… Read more »